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12-Pack Kooler Bag ™ - Our soft-sided 12-pack bag Kooler Bag is perfect for a day on the beach or an afternoon tailgating. Each bag features a Tough Duct exterior and heat-sealed interior liner. We've added a handy pocket on the side, perfect for storing golf tees, sun-tan lotion, car keys, you name it. Licensed by the NFL, MLB, NBA, NHL, Miller Brewing, Coors, Anheuser-Busch, and over 130 colleges.